Marlboro

This article is about the cigarette brand. For other uses, see Marlboro (disambiguation).
Marlboro
Marlboro with red rooftop logo as used by Altria and Philip Morris International
Product typeCigarette
Owner
Produced by
CountryUnited States
Introduced1924; 100 years ago (1924)
Tagline"Mild As May", "Come to where the flavor is. Come to Marlboro country" (1966),[1] "You get a lot to like with a Marlboro", "You Decide", "Pursue Flavor"
Websitewww.marlboro.com
Carcinogenicity: IARC group 1

Marlboro (US: /ˈmɑːlˌbʌroʊ/,[2][3] UK: /ˈmɑːrlbərə, ˈmɔːl-/)[4] is an American brand of cigarettes owned and manufactured by Philip Morris USA (a branch of Altria) within the United States and by Philip Morris International (PMI, now separate from Altria) outside the US. In Canada, a separate product using the Marlboro brand is owned and manufactured by Imperial Tobacco Canada, while the international product is distributed in Canada by a unit of PMI under the name "Rooftop".[5] Marlboro's largest cigarette manufacturing plant is located in Richmond, Virginia.

  1. ^ Holt, Douglas; Cameron, Douglas (2010-10-28). Cultural Strategy: Using Innovative Ideologies to Build Breakthrough Brands. OUP Oxford. ISBN 9780191615207.
  2. ^ Elliott, Debbie (18 November 2024). "After Bans, Tobacco Tries Direct Marketing". NPR.
  3. ^ "Marlborough". Lexico US English Dictionary. Oxford University Press. Archived from the original on 2021-03-06.
  4. ^ John Wells (2010-01-06). "John Wells's phonetic blog: Marlborough". Phonetic-blog.blogspot.com. Retrieved 2011-08-03.
  5. ^ Krashinsky, Susan (2012-08-03). "Why Marlboro Country ends at the border". The Globe and Mail. Retrieved 2012-09-15.