Micro-series

A micro-series (also microseries) is an extremely short episodic television programming narrative sponsored by an advertiser. This is a non-traditional way of reaching primary markets. A micro-series is intended to promote a product while engaging viewers with entertaining content. A micro-series is often only a season in length, and episodes are generally two to three minutes long, often playing during commercial breaks of popular television programs. After each air date, they are also available online and on mobile devices.