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| Company type | Private limited company |
|---|---|
| Choice Travel | |
| Industry | Bus service |
| Founded | 1992 |
| Founder | Tom Young and Barrie Marsden |
| Defunct | 2012 |
| Fate | Company merged and absorbed into Arriva Midlands |
| Headquarters | Thurmaston, Leicestershire, United Kingdom (Arriva HQ) |
Area served | West Midlands |
| Services | Public transport |
| Owner | D&G Bus (until 2012) Arriva Midlands (2012–) |
Number of employees | 110+ |
| Parent | Arriva |
Midland, previously known as Choice Travel, was a bus company operating mostly in the Wolverhampton and Walsall areas of the West Midlands. Some services also operated in the Staffordshire and Shropshire area.