Miss Subways

An advertisement for Miss Subways at the New York Transit Museum.

"Miss Subways" was a title accorded to individual New York City women between 1941 and 1976 (revived in 2017). In the early years, the woman named Miss Subways appeared on posters in New York City Subway trains, along with a brief description of her. In 1957, with 14,000 placards within trains, it was estimated that 5.9 million people viewed Miss Subways, daily.[1] Around 200 women held the title during the 1941-76 program run by the New York Subways Advertising Company.[2]

  1. ^ Robertson, Nan (February 18, 1957). "Miss Subways Reigns: Persephone to 5 Million". The New York Times. Retrieved April 23, 2013.
  2. ^ Bush, Melanie (October 24, 2004). "Miss Subways, Subversive and Sublime". The New York Times. Retrieved October 7, 2011.