Company type | Subsidiary of IPG |
---|---|
Industry | Advertising, Marketing, Media |
Founded | 1933 |
Fate | Merged with Compass Point Media and McCann Worldgroup’s Minneapolis-based General Mills account team, and became McCann Minneapolis on January 27, 2016 |
Headquarters | |
Key people | Founders: Ralph Campbell Ray Mithun (Co-founder) |
Website | interpublic.com |
Mithun was an advertising and marketing firm, founded in 1933 by Ralph Campbell and Ray Mithun. It was part of Interpublic Group of Communication Companies. The core business was consumer advertising through radio, TV, print, digital, mobile and out-of-home.[1] The company was based in Minneapolis, Minnesota. On January 27, 2016, Mithun ended its 83-year history through a restructuring that consolidated Mithun, Compass Point Media and McCann Worldgroup’s Minneapolis-based General Mills account team into newly formed McCann Minneapolis.