Mitsubishi 380

Mitsubishi 380
Overview
ManufacturerMitsubishi Motors
Model codeDB
ProductionOctober 2005 – March 2008
AssemblyAustralia: Adelaide, South Australia (Clovelly Park)
DesignerOlivier Boulay
Body and chassis
ClassMid-size car
Body style4-door sedan
LayoutFront-engine, front-wheel-drive
PlatformMitsubishi PS platform
RelatedMitsubishi Galant
Powertrain
Engine3.8 L 6G75 V6
Transmission5-speed manual
5-speed automatic
Dimensions
Wheelbase2,750 mm (108 in)
Length4,837–4,855 mm (190.4–191.1 in)
Width1,840 mm (72 in)
Height1,480 mm (58 in)
Curb weight1,625–1,670 kg (3,583–3,682 lb)
Chronology
PredecessorMitsubishi Magna/Verada

The Mitsubishi 380 is a mid-size car that was produced between 2005 and 2008 by Mitsubishi Motors Australia. Available only as a sedan, it marked the end of Australian production by the Japanese manufacturer.

The 380, given the model designation DB, was the successor to the Mitsubishi Magna / Verada line of vehicles first introduced in 1985 (1991 for the Verada). The company spent over A$600 million developing and producing the car, being heavily based upon the ninth generation Mitsubishi Galant designed in the United States.[1] The 380 continued Mitsubishi Australia's established habit of producing front-wheel drive sedans for the Australian market, and along with the Toyota Aurion, competed against traditionally well-established local rear-wheel drive Ford Falcon and GM Holden Commodore vehicles.

Even before the car's launch in October 2005, the 380 was stigmatised as the "make or break" model for Mitsubishi Australia.[2] After a slow sales start, the line-up was updated with the Series II in April 2006, with the entry-level model attracting a price discount of nearly 20 percent.[3] To generate further interest in the car, a Series III revision came on 29 July 2007 with mainly cosmetic changes.[4] These updates failed to lift sales, and with production still unprofitable, Mitsubishi ceased manufacturing of the 380 in March 2008 after just short of three years in production. A total of 32,044 were produced over the three year production, of which 30,195 were sold in Australia.

  1. ^ Tan, Paul (4 February 2006). "Mitsubishi 380 3.8L V6". Paultan.org. Retrieved 20 January 2009.
  2. ^ Torr, Feann (30 November 2005). "Road Test: Mitsubishi 380 GT". WebWombat. Retrieved 11 January 2008.
  3. ^ Williamson, Russell (28 April 2006). "Mitsubishi's Revolution (April 2006)". carsales.com.au. Archived from the original on 20 September 2011. Retrieved 11 January 2008.
  4. ^ "2007 Mitsubishi 380 Series III Sedan". Car Advice. 17 July 2007. Retrieved 11 January 2008.