Mobilize (marque)

Mobilize
Company typeBrand, Business unit
IndustryAutomotive
PredecessorRenault's financing and mobility services operations
FoundedJanuary 2021
Area served
Europe
Key people
Gianluca De Ficchy (CEO) [1]
ProductsCars
ServicesFinancing, car-related services
ParentRenault Group
Divisions
Websitewww.mobilize.com/en/

Mobilize is a business unit of the French car manufacturer Renault established in 2021 and it is mainly specialized in mobility-related services.[2] It focuses on subscription services, leasing, loans, data, and energy management, offering Mobilize-badged vehicles for car sharing and delivery services.[3]

Mobilize is one of the four brands of the Renault Group, along with Renault, Dacia and Alpine.

Mobilize is available in France and Germany,[4] Spain,[5] United Kingdom, and Morocco.[6]

Based on the premise that purchasing vehicles is no longer the preferred option of drivers, Mobilize aims to focus its offer on rental and car-sharing.[7]

  1. ^ https://europe.autonews.com/move/renault-names-gianluca-de-ficchy-ceo-mobilize-division
  2. ^ "[Viva Technology] Mobilize se rêve en fournisseur d'électricité avec la future Renault 5". L'Usine Nouvelle.
  3. ^ "Møbilize, la nouvelle marque dédiée aux services de mobilité et d'énergie". media renault.
  4. ^ "Mobilize (Renault) rachète deux sociétés allemandes de leasing automobile". Le Figaro.
  5. ^ "Prix Renault Mobilize Espagne pour l'Inclusion et la Mobilité Durable". Le Petit Journal.
  6. ^ "Succédant à Vincent Hauville: Grégoire de Saint Lager nouveau PDG de Mobilize Financial Services Maroc". Aujourd'hui le Maroc.
  7. ^ "Automobile. Avec Mobilize, Renault loue des utilitaires à la carte". Ouest France.