 | This article needs additional citations for verification. (June 2010) |
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| Industry | Alcoholic beverage |
|---|---|
| Founded | 1867 |
| Founder | Susannah Oland and family |
| Headquarters | , Canada |
| Products | Beer |
| Owner | Oland family |
| Website | www.moosehead.ca |
Moosehead Breweries Limited is Canada's oldest independent brewery, located in Saint John, New Brunswick. The brewery was founded in 1867 and is still privately owned and operated by the Oland family.[1] The company is now in the sixth generation of family ownership.
In 2003, Moosehead Lager won a Gold award at the World Beer Cup, and earned another at Monde Selection in 2005.[2] In 2015, Moosehead won a single Gold award in the Canadian Brewing Awards where most of the winners are craft beers. In 2016, two of the company's products won a Gold and a Silver award, respectively.[3]
This company had an estimated four percent share of the Canadian domestic market in 2018.[4] Since all major competitors are owned by multi-nationals, Moosehead is now the largest fully Canadian-owned brewer. This is a private company that is not required to release financial information, but the IBISWorld Industry Report on Breweries in Canada stated the company was expected to generate $263.8 million in revenue over 2016.[5]
- ^ Petrillo, Nick (August 2016). "IBIS World Industry Report 31212CA Breweries in Canada". IBIS World. IBIS. Retrieved January 31, 2017.
- ^ "History - Once Upon A Moose". Moosehead. Moosehead. 2016. Retrieved January 15, 2017.
- ^ The Province (May 29, 2016). "Winners announced for 2016 Canadian Brewing Awards". OBN. OBN. Retrieved January 16, 2017.
- ^ "Moosehead aligns its brands The beer co. has repackaged its four product lines to create more consistent branding". Strategy Online. April 24, 2018.
The beer co. has repackaged its four product lines to create more consistent branding.
- ^ "IBISWorld Industry Report 31212CA - Breweries in Canada pdf file". IBISWorld. IBISWorld. August 2016. Retrieved January 21, 2017.
privately owned and operated by the Oland family since its inception, and therefore does not publicly disclose its financial information