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| Formerly | Alta BicycleShare[1] |
|---|---|
| Company type | Subsidiary |
| Headquarters | , U.S. |
Area served | United States |
Key people | Matthew Parker (CEO) |
| Services | Bicycle-sharing system and urban service provider |
| Revenue | 100 million |
Number of employees | 1500+[2] (2021) |
| Parent | Lyft |
| Website | motivateco |
Motivate LLC (formerly Alta Bicycle Share and also Motivate International Inc.) is a company based in New York City that services bicycle sharing systems and other urban services in North America.
The systems provide a flexible method for completing short trips, as contrasted with the longer rentals offered by traditional bike rental companies. In July 2018, a portion of the company was acquired by Lyft, with the service arm portion of the business staying private and renamed Motivate LLC.[3]
- ^ "Company that owns Divvy changes corporate name to Motivate". Chicago Tribune. Associated Press. January 13, 2015. Retrieved October 28, 2019.
- ^ Bensinger, Greg (July 2, 2018). "Lyft Follows Uber by Acquiring Bike-Sharing Startup Motivate". The Wall Street Journal. Retrieved October 28, 2019.(subscription required)
- ^ O'Kane, Sean (July 2, 2018). "Lyft buys the biggest bike-sharing company in the US". The Verge. Retrieved February 23, 2020.