MyCoke

MyCoke
Type of site
Internet
Available in1 language
Created byThe Coca-Cola Company
URLArchived official website at the Wayback Machine (archive index)
CommercialNo
RegistrationOptional
LaunchedJanuary 2002
Current statusInactive
Written inJava, Adobe Shockwave, Adobe Flash

MyCoke (formerly known as Coke Music and Coke Studios) was an online chat game used for marketing the Coca-Cola brand and products. It was created in January 2002 by VML Inc (Previously Studiocom)[1] an Atlanta-based digital agency using core technology from Sulake Corporation, the company responsible for a similar popular online game called Habbo Hotel.[2][3] Version 2 of the game was released in late 2004 on a new technology platform called Galapagos, created by Studiocom, and featuring new locations and a special double-reward 'Coca-Cola Red Room'.

On December 6, 2007 MyCoke closed, and encouraged users to join CC-Metro, which was part of There.[4] There was closed on March 9, 2010.[5]

The main focus of the game was to socialize, mix music, and decorate various interiors. The in-game currency was decibels, and was rewarded for doing various activities. There were various locations based on real-life cities where the user could perform music, such as San Francisco or Mexico. Coke Studios had sponsored several high-profile films and television shows, in which events and promotions would happen on the website or the client.

  1. ^ "StudioCom". 2006-11-18. Archived from the original on 2006-11-18. Retrieved 2020-09-14.
  2. ^ Finnish Video Games: A History and Catalog. Juho Kuorikoski. 18 May 2015. p. 128. ISBN 9780786499625. Retrieved 26 August 2015.
  3. ^ "Sulake Homepage". Archived from the original on February 20, 2001. Retrieved 26 August 2015.{{cite web}}: CS1 maint: unfit URL (link)
  4. ^ "Coca-Cola Re-Launches Coke Studios at There.com Virtual World". Jack Myers. Archived from the original on 19 March 2015. Retrieved 26 August 2015.
  5. ^ "There.com is closing". Engadget. Retrieved 26 August 2015.