Myntra

Myntra
Myntra Website screenshot
Type of site
E-Commerce
Available inEnglish
Founded2007; 17 years ago (2007)
Area servedIndia
Founder(s)Mukesh Bansal, Vineet Saxena, Ashutosh Lawania
CEONandita Sinha
ParentFlipkart
SubsidiariesFitiquette, Roadster
URLwww.myntra.com
CommercialYes
RegistrationRequired
Current statusActive

Myntra is an Indian fashion e-commerce company headquartered in Bengaluru, Karnataka, India.[1] The company was founded in 2007-2008 to sell personalized gift items.[2][3][4][5] In May 2014, Myntra.com was acquired by Flipkart.[6][7][8][9]

In May 2022, Myntra launched an express delivery service on its app to offer a one-of-a-kind experience on its fashion and beauty platform. This service allows shoppers to receive their orders for products marked with ‘M-express tag’ on the listing page within 24–48 hours of purchase.[10]

  1. ^ "Bloomberg". www.bloomberg.com. Archived from the original on 8 January 2019. Retrieved 8 January 2019.
  2. ^ Surti, Saloni (22 May 2014). "Flipkart-Myntra: Consolidation the only way to survive the Indian e-commerce industry?". indianmediabook.com. Archived from the original on 12 July 2018. Retrieved 4 September 2014.
  3. ^ Bapna, Amit (11 July 2011). "Overall Lifestyle category will cross $1000 billion in India: Mukesh Bansal Founder-CEO, Myntra.com - Economic Times". Articles.economictimes.indiatimes.com. Archived from the original on 11 September 2016. Retrieved 17 June 2012.
  4. ^ "Business / Companies : Myntra.com to expand operations". The Hindu. 7 September 2011. Archived from the original on 19 April 2014. Retrieved 17 June 2012.
  5. ^ Saxena, Anupam (14 March 2011). "Updated: Myntra Gets $14M In Second Round Funding". MediaNama. Archived from the original on 24 September 2019. Retrieved 17 June 2012.
  6. ^ ET Bureau (23 May 2014). "Flipkart acquires Myntra, gears up to take on Amazon". economictimes.indiatimes.com. Archived from the original on 2 September 2016. Retrieved 4 September 2014.
  7. ^ Flipkart Acquires Myntra in Indias Biggest E-Commerce Deal - NDTVProfit.com Archived 9 February 2023 at the Wayback Machine. Profit.ndtv.com. Retrieved on 2014-05-23.
  8. ^ "Flipkart acquires E-Tailer Myntra.Com in an around $300 Mn Deal". IANS. news.biharprabha.com. Archived from the original on 22 May 2014. Retrieved 22 May 2014.
  9. ^ "Flipkart, Myntra merge in Rs 2,000 crore deal". The Times of India. Bangalore. 23 May 2014. Archived from the original on 16 February 2015. Retrieved 21 May 2015.
  10. ^ "Myntra launches 48-hour delivery with M-Express". The Economic Times. Archived from the original on 10 June 2022. Retrieved 10 June 2022.