NBA on NBC | |
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Genre | NBA game telecasts |
Presented by | |
Theme music composer | John Tesh |
Opening theme | "Roundball Rock" |
Country of origin | United States |
Original language | English |
No. of seasons | |
Production | |
Production locations |
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Camera setup | Multi-camera |
Running time | 150 minutes or until game ends |
Production company | NBC Sports |
Original release | |
Network |
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Release | October 30, 1954 April 7, 1962 | –
Release | November 3, 1990 June 12, 2002 | –
Release | October 2025 |
Related | |
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Television broadcasts of the National Basketball Association (NBA) games produced by NBC Sports has aired on NBC under the NBA on NBC branding throughout three incarnations in its history.
The NBA was first televised by NBC from 1954 to 1962. In 1990, the NBA returned to NBC under a multi-year contract which coincided with the dynastic run of Michael Jordan and the Chicago Bulls; the league rose to unprecedented popularity, with ratings surpassing the days of Magic Johnson and Larry Bird in the mid-1980s. NBC's coverage ended after the 2001–02 season after a 12-year run, when NBC was outbid for the broadcast television contract by Disney (via ABC).
In July 2024, it was announced that NBCUniversal had regained rights to the NBA under a new contract beginning in the 2025–26 season, which will see coverage on NBC and streaming platform Peacock.