New My Fair Princess

New My Fair Princess
2011 Chinese DVD cover for Part 2
GenreCostume drama
Comedy drama
Teen drama
Soap opera
Wuxia
Historical fiction
Created byChiung Yao
Developed byLi Hao
Written byChiung Yao
Huang Su-yuan
Directed byLi Ping
Ting Yang-kuo
Presented byPing Hsin-tao
Ouyang Changlin
He Zhu
Chen Tianqiao
StarringLi Sheng
Zhang Rui
Benjamin Schwartz
Hai Lu
Li Jiahang
Chiu Hsin-chih
Opening theme"Benxiang ni" (奔向你) performed by Zhang Rui
Country of originChina
Original languagesMandarin
English
Mongolian
Uyghur
No. of episodes98
Production
Executive producersHo Hsiu-chiung
Liu Haiyan
ProducersLiu Xiangquan
Wei Wenbin
Zhang Huali
Hu Weijian
Production locationsHengdian World Studios
Hangzhou
Beijing
Yunnan
Inner Mongolia
Production companiesHunan Broadcasting System
Shanghai Chuangyi Media
Beijing Shining Show Media
Original release
NetworkHunan Television
Release16 July (2011-07-16) –
8 September 2011 (2011-09-08)
Related
My Fair Princess (1998–1999)
My Fair Princess III (2003)
Infobox instructions (only shown in preview)

New My Fair Princess is a 2011 Chinese television drama written by Taiwanese novelist Chiung Yao (with help by her assistant Huang Su-yuan) and produced by Hunan Broadcasting System. It is a remake of the 1998–1999 smash hit My Fair Princess, and directed by the same 2 directors from My Fair Princess III (2003). Akin to the original, main cast members were almost all unestablished, although lead actresses Li Sheng and Hai Lu were already 27 and 26 years old in 2010 when it was shot. Ruby Lin from the original as well as Qin Lan and Zang Jinsheng from My Fair Princess III made guest appearances.

Despite a huge budget compared to the original, including over ¥4.5 million (roughly US$0.7 million) on costumes alone,[1] the series received largely negative reviews after it was broadcast.