Norm O'Reilly

Norman O'Reilly
NationalityCanadian
Occupation(s)Applied academic, chartered professional accountant and researcher
AwardsDistinguished Career Achievement Award by American Marketing Association
"Five to Watch" in Canadian Sport Business Under 40 Award
Academic background
EducationBSc. in Kinesiology
M.A. in Sports Administration
MBA in Marketing
Ph.D. in Management
Chartered Professional Accountant
Alma materUniversity of Waterloo
University of Ottawa
Carleton University
ThesisSponsorship Evaluation (PhD) Economic impact of Amateur Sport (MBA)
Academic work
InstitutionsUniversity of Guelph

Norm O'Reilly is a Canadian academic, chartered professional accountant and researcher. He is the inaugural dean of the University of New England's College of Business.[1] He joined UNE after two decades of leadership experience in higher education, including as the dean of the Graduate School of Business at the University of Maine.[2] He is a partner consultant at the T1 Agency and editor of the Emerging Issues and Trends in Sport Business series of books by World Scientific Publishing.[3]

O'Reilly has authored or co-authored 15 books and more than 140 publications in the areas of marketing analytics, sponsorship, social media, sport finance, social marketing, tourism marketing, and management education. His books include Social Media in Sport, Sport Marketing: A Canadian Perspective, Public-Private Partnerships in Physical Activity and Sport and Sport Business Unplugged: Leadership Challenges from the World of Sports, among others.[4]

O'Reilly was awarded the Career Achievement Award by the American Marketing Association's Sport Marketing Special Interest Group in 2015. He is a lifetime research fellow of the North American Society for Sport Management and also a fellow of Institute for Innovation and Entrepreneurship at Mount Royal University. He is also an athlete and has represented Canada as an age-grouper at World Long Distance Championships several times. He won the Chemong Lake Triathlon overall in 2019.[5][6]

  1. ^ "University of New England hires Norm O'Reilly as inaugural College of Business dean". www.une.edu. Retrieved 2024-08-27.
  2. ^ "O'Reilly named dean of the UMaine Graduate School of Business". 15 June 2021.
  3. ^ "Book Series: Emerging Issues and Trends in Sport Business".
  4. ^ "Norm O'Reilly - Research Gate".
  5. ^ "Race Results".
  6. ^ "Dr. Norm O'Reilly inducted into Hometown Sports Hall of Fame".