Obi Asika | |
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Born | |
Occupation(s) | Director-General, National Council for Arts and Culture NCAC. Nigerian creative industry expert, record label executive, television & live event executive producer |
Spouse | Yetunde Asika |
Website | www |
Obi Asika (born October 3, 1968) is the Director-General, National Council for Arts and Culture, NCAC. He was appointed on Friday 12, January 2024 by President Bola Ahmed Tinubu. Before his appointment, he is known for his involvement in the growth of Nigeria's music industry, as the founder and CEO of Storm 360 - an indigenous music label.[1] Storm 360 has spawned a lot of Nigerian entertainers including Naeto C, Ikechukwu, Sasha P, General Pype, L.O.S., Ms Jaie, Tosin Martins, and Yung 6ix.
He is a founding partner of Dragon Africa – a strategic communications firm based in London, Lagos and Accra, and the chairman of OutSource Media, a leading communications and content production company. Asika is a prominent figure in laying the infrastructure for the growth and development of the media & entertainment industry.[2]