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An online focus group is one type of focus group, and is a sub-set of online research methods.[1] They are typically an appropriate research method for consumer research, business-to-business research and political research.
- ^ Sweet, Casey (2001-01-01). "Designing and conducting virtual focus groups". Qualitative Market Researchl. 4 (3): 130–135. doi:10.1108/13522750110393035. ISSN 1352-2752.