Parugu

Parugu
Film poster
Directed byBhaskar
Written byBhaskar
Produced byDil Raju
StarringAllu Arjun
Sheela Kaur
Prakash Raj
CinematographyVijay K. Chakravarthy
Edited byMarthand K. Venkatesh
Music byMani Sharma
Production
company
Distributed by
  • Geetha Arts
  • Sri Venkateswara Creations
  • KAD Entertainment USA (USA)
Release date
  • 1 May 2008 (2008-05-01)[1]
Running time
169 minutes[1]
CountryIndia
LanguageTelugu

Parugu (transl. The Run), titled In the Name of Love in the UK,[2] is a 2008 Indian Telugu-language romantic action drama film[1] written and directed by Bhaskar. The film stars Allu Arjun, Sheela Kaur and Prakash Raj. The film is produced by Dil Raju on Sri Venkateswara Creations whilst Mani Sharma composed the music. Vijay K. Chakravarthy and Marthand K. Venkatesh performed the cinematography and editing of the film respectively.

This plot follows Neelakanta (Raj) and his love for his two daughters, Subbalakshmi (Poonam Bajwa) and Meenakshi (Kaur). Subbalakshmi elopes with Errababu with the help of Krishna (Arjun). Neelakanta gets hold of Krishna to know about his daughter's whereabouts, but Krishna and Meenakshi fall for each other. The rest of the story deals with how Krishna convinces Neelakanta for their marriage.

The film was officially launched on 15 March 2007 at Hyderabad, and the principal photography began in June 2007. The film was shot in Hyderabad, Kerala, Kodaikanal and Rajahmundry while a song was shot in Jordan. The principal photography came to an end in April 2008, though the makers planned it to complete by January 2008. The film is released worldwide on 1 May 2008.[3][4]

Parugu was successful at the box office, earning distributors a share of ₹20 crore.[5] The film won two Nandi Awards and won a Filmfare Award South among three nominations.[6] The film is remade in Odia as Sanju Aau Sanjana (2010), in Bengali as Shedin Dekha Hoyechilo (2010), in Nepali as Dabab (2013), and in Hindi as Heropanti (2014).

The film was dubbed and released into Malayalam under the title Krishna in the same year and which was a blockbuster at the Kerala box office.[7]

  1. ^ a b c "Parugu Movie". The Times of India. Retrieved 21 May 2021.
  2. ^ "In the Name of Love". British Board of Film Classification. Archived from the original on 6 June 2021. Retrieved 26 August 2024.
  3. ^ "Parugu premiere at Prasads". idlebrain.com. 30 April 2008. Retrieved 20 August 2014.
  4. ^ "'Parugu' in theatres from tomorrow!". IndiaGlitz. 30 April 2008. Retrieved 20 August 2014.
  5. ^ "అల్లు అర్జున్ పరుగు సినిమాకు 13 ఏళ్లు" [13 years for Allu Arjun's Parugu]. Namasthe Telangana (in Telugu). 1 May 2021. Retrieved 7 May 2021.
  6. ^ "Telugu movie 'Gamyam' bags four Nandi Film Awards". The Hindu. 25 October 2009. Retrieved 20 August 2014.
  7. ^ "Allu magic enchants". The Hindu. 26 August 2012. Retrieved 20 August 2014.