Pep (store)

For the British retail chain, see Pep&Co.

PEP
IndustryRetail
Founded1965
Headquarters
Parow, Cape Town
,
South Africa
Number of locations
1,800 stores
Area served
Southern Africa
Key people
Jaap Hamman(MD)
Louis Brand (CD)
(FD)
ProductsClothing foods
Number of employees
15,000[1]
ParentPepkor
Websitewww.pepstores.com

PEP is a multinational retail company based in Cape Town, South Africa. Founded in 1965, PEP operated in 11 countries in Southern Africa with the opening of an outlet in Lobito, Angola in November 2008. [2] As of November 2009, the company reported over 1400 stores in operation, with total employment equalling 14,000 employees. It also owns and runs the largest clothing factory in southern Africa, where it manufactures much of its clothing. [1]

PEP's target market is the mass lower to middle income end of the market. As such, it seeks to sell low-cost clothing and is the largest single-brand retailer in South Africa. PEP is a subsidiary of Pepkor.[3]

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  3. ^ Cite error: The named reference Leaders was invoked but never defined (see the help page).