Percept Picture Company is an Indian film production company, established in 2002 and a division of Percept Limited, an entertainment, media and communications company [1] based in Mumbai.[2] It has produced films like Dhol, MP3: Mera Pehla Pehla Pyaar, Malamaal Weekly, Hanuman, Yahaan, and Pyaar Mein Twist.
In 2007, it joined hands with Music giant T-Series to co-produce a minimum of 5 films in the year 2007–2008.[3] In Feb 2009, company's COO Navin Shah, announced its plans to invest Rs 100 crore in a new movie production banner christened 'Percept Horrotainment'.[4]