Play-Doh

Play-Doh

Play-Doh Retro Canister
TypeModelling clay
Inventor(s)Kay Zufall
Brian Joseph McVicker
Bill Rhodenbaugh
CompanyKutol
(1955)
Rainbow Crafts
(1956–1971)
Kenner
(1971–1991)
Hasbro
(1991–present)
CountryUnited States
Availability1956–present
SloganFun to play with, not to eat
Official website

Play-Doh or also known as Play-Dough is a modeling compound for young children to make arts and crafts projects. The product was first manufactured in Cincinnati, Ohio, United States, as a wallpaper cleaner in the 1930s.[1] Play-Doh was then reworked and marketed to Cincinnati schools in the mid-1950s. Play-Doh was demonstrated at an educational convention in 1956 and prominent department stores opened retail accounts.[2]

Advertisements promoting Play-Doh on influential children's television shows in 1957 furthered the product's sales.[1] Since its launch on the toy market in the mid-1950s, Play-Doh has generated a considerable amount of ancillary merchandise such as the Fun Factory.[3]

  1. ^ a b Cite error: The named reference Walsh was invoked but never defined (see the help page).
  2. ^ Cite error: The named reference Works was invoked but never defined (see the help page).
  3. ^ Cite error: The named reference Sobey was invoked but never defined (see the help page).