Polar bear plunge

This article relies excessively on references to primary sources. Please improve this article by adding secondary or tertiary sources. Find sources: "Polar bear plunge" – news · newspapers · books · scholar · JSTOR (December 2014) (Learn how and when to remove this message)

A polar bear plunge is an event held during the winter where participants enter a body of water despite the low temperature. In the United States, polar bear plunges are usually held to raise money for a charitable organization. In Canada, polar bear swims are usually held on New Year's Day to celebrate the new year.