Product Sans

Product Sans
CategorySans-serif
ClassificationGeometric
FoundryGoogle
Date createdSeptember 1, 2015; 9 years ago (2015-09-01)
LicenseProprietary[1]
Design based onFutura
Neuzeit Grotesk
Tempo
Avenir

Product Sans is a contemporary geometric sans-serif typeface created by Google for branding purposes.[2][3] It replaced the old Google logo on September 1, 2015. As Google's branding was becoming more apparent on multiple device types, Google sought to adapt its design so that its logo could be portrayed in constrained spaces and remain consistent for its users across platforms.

  1. ^ "Google Product Sans License". Google. Archived from the original on 24 December 2016. Retrieved 2 March 2017.
  2. ^ "Evolving the Google Identity". Google Design. Archived from the original on 6 May 2016. Retrieved 2 May 2016.
  3. ^ Swanner, Nate (September 2015). "Google created an entirely new typeface (Product Sans) for its snappy logo redesign". The Next Web. Archived from the original on 10 May 2016. Retrieved 2 May 2016.