Formerly | Public Relations Consultants Association (1969-2016) |
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Company type | Public |
Industry | Trade association |
Founded | 1969 (as Public Relations Consultants Association) 2016 (as Public Relations and Communications Association) United Kingdom |
Headquarters | London, United Kingdom |
Number of locations | United Nations San Francisco, California, United States |
Area served | Worldwide |
Website | www.prca.org.uk |
The Public Relations and Communications Association (PRCA) is a trade association for the public relations sector in the United Kingdom. The association lobbies on behalf of its member companies and also provides a forum for sharing information.[1] It is the largest PR association in Europe, with more than 12,000 members including agencies, in-house communications teams and individual media professionals.[2]
The PRCA aims to raise standards in the PR and communications industry by sharing industry data, information, and best practices, as well as creating networking opportunities.[2]