Pubmatic

PubMatic, Inc.
Company typePublic
Nasdaq: PUBM
IndustryOnline Advertising
Founded2006; 18 years ago (2006)
Founder
    • Amar Goel
    • Anand Das
    • Mukul Kumar
    • Rajeev Goel
Headquarters
Redwood City, California
Key people
    • Amar Goel (chairman)
    • Cathie Black (director)
    • Rajeev Goel (CEO)
Websitepubmatic.com

PubMatic, Inc. develops and implements online advertising software and strategies for the digital publishing and advertising industry.[1][2] PubMatic's sell-side,[3] real-time programmatic ad transaction advertising software[4] puts publishers of websites, videos, and mobile apps into contact with ad buyers by using automated systems,[5] while allowing users to opt-out of having their personal information collected on internet searches. PubMatic has a number of offices in countries around the world.[6]

  1. ^ Demos, Telis (8 February 2014). "Ad Platform PubMatic Working on IPO". Wall Street Journal.
  2. ^ Jesus Mena (2 May 2012). Machine-to-Machine Marketing (M3) via Anonymous Advertising Apps Anywhere Anytime (A5). CRC Press. pp. 269–. ISBN 978-1-4398-8191-0.
  3. ^ Cite error: The named reference Insider was invoked but never defined (see the help page).
  4. ^ Cite error: The named reference CNBC was invoked but never defined (see the help page).
  5. ^ "PubMatic helps online publishers make money". ZDNet. Tom Foremski | October 22, 2009
  6. ^ "Ad tech firms Turn and Pubmatic retrench staff". Mumbrella, Greg Armshaw, December 2015.