The cinema of Punjab has its beginnings with the 1928 production of Daughters of Today, the earliest feature film produced in the region in Lahore. The first sound film, Heer Ranjha, using the sound-on-disc technology, was released in 1932. Since then, many films have been produced in Punjabi cinema, a number of which have received international recognition. Many actors and filmmakers started their careers in Punjabi films, a number of whom have acquired international reputations, and a number of whom have found greater financial benefits in careers in larger film producing industries.[citation needed]