Richard Reed

For the Anglican bishop, see Richard Reed (bishop).
For other people with similar names, see Richard Reid (disambiguation).
Not to be confused with Reed Richards.

Richard Reed
CBE
Born (1973-02-13) 13 February 1973 (age 51)
Kirkheaton, West Yorkshire, England
Alma materSt. John's College, Cambridge
OccupationBusinessman
Known forCo-founder of Innocent Drinks and Jamjar Investments
Awards
Website

Richard John Reed, CBE (born 13 February 1973) is a British businessman, entrepreneur and public speaker. He is the co-founder of Innocent Drinks (founded in 1999 ),[1][2][3] an international company producing fresh fruit smoothies and vegetable pots sold in various outlets around the world, and of Jamjar Investments (founded 2012).[4] He pioneered "wackaging" – quirky messages on packaging – of products such as smoothies.[5][6]

  1. ^ Cite error: The named reference FT was invoked but never defined (see the help page).
  2. ^ Bennett, Asa, "Innocent Drinks’ Richard Reed Talks Entrepreneurship, Dragons Den And Hollywood", HuffPost, 26 July 2013.
  3. ^ "Richard Reed, Innocent Drinks", Business – BBC News, 15 October 2010.
  4. ^ Ruthven, Hunter, "Innocent Drinks founders invest in child car seat though Jam Jar fund", Real Business, 31 May 2015.
  5. ^ Lewis, Tim (23 October 2016). "Richard Reed: 'Will wackaging be my contribution to the species?'". The Guardian.
  6. ^ Nicola, "The Rise of Wackaging", Edible Geography, 23 October 2016.