Rifflandia Music Festival

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Rifflandia Music Festival is a four-day multi-venue music festival held at the Royal Athletic Park in Victoria, British Columbia.^[1] With no fixed date, the festival has occurred in the month-long span between the last weekend of August and the last weekend of September. Rifflandia was first launched on August 29, 2008. In 2019 it was canceled due to "economic instability in the festival market," with the hope of returning in 2020^[2] which did not happen either due to coronavirus.

Rifflandia also includes Artlandia, the War Child Lounge, and publishes an annual magazine. Local brewery and sponsor Phillips Brewery also produces a Rifflandia beer, Rifflandabrau, sold around the festival's time.^[3] The festival is staged by a local production company, Atomique Productions, and is sponsored by local businesses and various members of the media.