Rip It

This article is about the energy drink. For the fictional character, see Rip It (G.I. Joe). For the song, see Rip It! For the Linux command-line CD ripper, see ripit.
Rip It
TypeEnergy drink
ManufacturerNational Beverage Corp.
Country of origin United States
Introduced2004
Variants
  • 3-Way
  • A’tomic Pom
  • Can’D Man
  • Citrus X
  • Citrus X (0 calorie)
  • Code Blue
  • CYP-X
  • F-Bomb
  • F-Bomb (0 calorie)
  • G-Force
  • G-Force (0 calorie)
  • Le-MOAN’R
  • Lime Wrecker
  • Power
  • Power (0 calorie)
  • Red Zone
  • Sting-Er-Mo
  • Tribute
Websitewww.ripitenergy.com

Rip It is an American brand of energy drink that is produced and distributed by National Beverage Corp.,[1] maker of Shasta, Faygo, and La Croix. It was introduced in 2004[2][3] and is National Beverage Corp.'s first energy drink.[4]

Marketed as "energy fuel at a price you can swallow,"[2] Rip It drinks have been referred to as a "bare-budget option", often costing $1 per can in the United States.[5] They have been supplied to US military personnel serving in Afghanistan and Iraq and have gained popularity there.[5][6]

  1. ^ "Corporate". Rip It Energy Fuel official website. Retrieved 2020-12-21. Rip It Energy Fuel is part of the National Beverage family of brands
  2. ^ a b "Rip It Energy Fuel Details". bevNET.com Brand Database. Archived from the original on 2020-12-21. Retrieved 2020-12-21. Rip it Energy Fuel brand established in 2004 […] the core brand's message "energy fuel at a price you can swallow"
  3. ^ "Rip It Energy Fuel". Shasta Foodservice. Retrieved 2020-12-21. Rip It Energy Fuel has been thriving since 2004
  4. ^ "National Beverage Corp". encyclopedia.com. Retrieved 2020-12-21. National Beverage entered this growing segment [energy drinks] with its Rip It line of energy beverages
  5. ^ a b Cite error: The named reference :0 was invoked but never defined (see the help page).
  6. ^ Cite error: The named reference :3 was invoked but never defined (see the help page).