Secret Recipe (restaurant)

Secret Recipe Cakes and Café Sdn Bhd
Company typePrivate Limited Company
IndustryCoffeehouse
Founded1997; 27 years ago (1997) in Kuala Lumpur, Malaysia
Headquarters,
Malaysia
Key people
Tan Sri Dato' Steven Sim[1]
ProductsCakes and fusion cuisine
RevenueRM750million
OwnersSecret Recipe Cakes and Café Sdn Bhd
Websitewww.secretrecipe.com.my

Secret Recipe Cakes and Café Sdn Bhd (doing business as Secret Recipe) is a Malaysian halal-certified café chain company established since 1997. It has international branches in Singapore, Indonesia, Thailand, China, Brunei, Cambodia, Myanmar, Maldives and Bangladesh.[2] It serves cakes and fusion food in a service environment.[3] [4] As a leading and largest café chain in Malaysia with Halal-certification awarded by Jabatan Kemajuan Islam Malaysia (JAKIM), Secret Recipe is committed to continuing to adhere to the standards of preparation of all food and processing plants in the restaurant following the regulatory guidelines, including HACCP and VHM guidelines.[5]

  1. ^ Thean Lee Cheng (29 July 2006). "Cakes sans the guilt". The Star. Archived from the original on 8 July 2018. Retrieved 4 April 2016.
  2. ^ "Outlets". Secret Recipe. Archived from the original on 25 June 2016. Retrieved 4 April 2016.
  3. ^ Noraini Abdul Razak (24 April 2011). "Rahsia kejayaan pengasas Secret Recipe". Utusan Malaysia (in Malay). Archived from the original on 1 June 2017. Retrieved 4 April 2016.
  4. ^ Peter, Sarkan. "Henlaewhiw.com". Retrieved 26 June 2022.
  5. ^ "Secret Recipe @ AEON MELAKA". MyFnBworld. Archived from the original on 4 April 2016. Retrieved 4 April 2016.