Sierra (retailer)

Sierra Trading Post, Inc.
Sierra
FormerlySierra Trading Post (1986–2019) [a]
Company typeSubsidiary
IndustryRetail
Founded1986; 38 years ago (1986) in Reno, Nevada[1]
Headquarters
Framingham, Massachusetts, U.S.
41°7′33.64″N 104°44′55.44″W / 41.1260111°N 104.7487333°W / 41.1260111; -104.7487333
Number of locations
90 (October 2023)[2]
ProductsOutdoor recreation, fitness and adventure gear, apparel, footwear, clothing, home décor
Number of employees
950 (2016)
ParentTJX Companies
(2012–present)
Websitewww.sierra.com

Sierra Trading Post, Inc., doing business as Sierra, is an online and brick-and-mortar retailer of off-price merchandise operated by the TJX Companies. The Framingham, Massachusetts–based company offers products in categories such as outdoor recreation, fitness and adventure gear, and apparel, along with footwear, clothing, and home decor. Sierra sells merchandise through 78 retail stores as of November 2022 and a company website. It carries products from approximately 3,000 name-brand manufacturers.

Sierratradingpost.com launched in December 1998 and was included in the "Internet Retailer Top 400 List" in 2004 and the "Top 500 List" in 2005, 2006, 2007, 2010 and 2011.[3]


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  1. ^ "History". sierra.com.
  2. ^ "The TJX Companies, Inc. FORM 10-Q". investor.tjx.com.
  3. ^ "Internet Retailer Top 500 Retail Web Sites". InternetRetailer.com. Archived from the original on May 9, 2008. Retrieved February 14, 2008.