Sportsbet

Sportsbet
Company typeSubsidiary
IndustryOnline gambling
FoundedMay 1993 in Darwin, Australia
HeadquartersMelbourne, Australia
Key people
Barni Evans, Sportsbet CEO
OwnerFlutter Entertainment
Number of employees
Increase869[1]
Websitesportsbet.com.au

Sportsbet is an online gambling company owned by Flutter Entertainment, primarily targeting the Australian market. Founded in Darwin, Northern Territory,[2] Sportsbet is licensed as a corporate bookmaker in the Northern Territory under the Racing and Betting Act 1993 (NT).

Sportsbet is headquartered in Melbourne and seeks to operate within the boundaries set by multiple Australian regulatory authorities at a federal and state level. This regulation involves varying restrictions on products and promotional activities that can be offered by licensed corporate bookmakers in Australia.

The company was acquired by Paddy Power in December 2010, and since 2 February 2016, it has been owned by Flutter Entertainment.[3]

  1. ^ "Sportsbet Bring excitement to life!". LinkedIn.
  2. ^ "A History of Who Owns Sportsbet in Australia". 7 August 2023. Retrieved 25 October 2024.
  3. ^ Cite error: The named reference eddy was invoked but never defined (see the help page).