Country | Canada |
---|---|
Broadcast area | National |
Headquarters | Toronto, Ontario |
Programming | |
Picture format | 480i (SDTV) 1080i (HDTV) |
Ownership | |
Owner | Rogers Communications (Rogers Communications Partnership) |
History | |
Launched | January 1996[1] |
Former names | Sports/Specials Pay-Per-View Rogers Sportsnet PPV |
Sportsnet PPV is a Canadian pay-per-view (PPV) service owned by Rogers Communications. It is the PPV service used by Rogers Cable, Cogeco Cable and Source Cable for offering out-of-market sports packages and occasionally other special events. Since October 1, 2014, Rogers and Source (potentially among others) have also used Sportsnet PPV as their main general-interest pay-per-view provider, replacing Viewers Choice which shut down the previous evening.[2] The service is co-branded with Rogers' sports channel Sportsnet.
The "Sportsnet PPV" name (which stems from Rogers' Sportsnet channels) was not originally used on-air, as individual packages and programs were marketed directly by participating service providers. Following its expansion to general-interest programming, the service launched a barker channel which promotes special events under the Sportsnet PPV brand, as well as adult programming under the Adult4U brand. Unlike Viewers Choice and most other pay-per-view services in Canada, the service does not carry mass-market movies, though its barker channel shows previews of movies which are promoted as being available through individual cable companies' video on demand services.