Square Toiletries

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Square Toiletries Ltd. is one of the largest Fast-moving consumer goods (FMCG) companies in Bangladesh and is a subsidiary of Square Group.^[1] The company is marketing 20 brands in different segments like health and hygiene, oral care, hair care, fabric care etc. and producing more than 50 products.^[2] Major brands of the company are Jui, Chaka, Senora, Supermom, Magic, Seplin, Kool, Meril Protective Care & Meril Baby. Square is also exporting its finished products to 13 countries- UAE, Germany, UK, Australia, Malaysia etc.