Stephan H. (Steve) Haeckel (born May 22, 1936) is an American management theorist and former director of Strategic Studies at IBM’s Advanced Business Institute, who developed the idea of the sense-and-respond organization[1] as an adaptive enterprise.[2][3]
- ^ "sense-and-respond organization". Archived from the original on 2011-08-24. Retrieved 2011-08-11.
- ^ Vargo, Stephen L., and Robert F. Lusch. "Evolving to a new dominant logic for marketing." Journal of marketing 68.1 (2004): 1-17.
- ^ Van der Heijden, Kees. Scenarios: the art of strategic conversation. John Wiley & Sons, 2011.