Formerly | Sunbow Productions (1980–1995)[1] |
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Industry | Television production Animation production Animated films |
Founded | June 23, 1980 |
Founder | Griffin-Bacal Advertising |
Defunct | December 9, 2009 |
Fate | Dormant, folded into TV-Loonland |
Successor | Sony Pictures Home Entertainment Library: Hasbro Entertainment Studio 100 |
Headquarters | , United States |
Key people | Tom Griffin Joe Bacal |
Parent | Griffin-Bacal Advertising (1980–1998) Sony Wonder (1998–2000) TV-Loonland AG (2000–2009) |
Divisions | Sunbow Productions International |
Sunbow Entertainment (known as Sunbow Productions until 1995) was an American animation studio and distributor, founded on June 23, 1980, and owned until May 4, 1998, by Griffin-Bacal Advertising in New York City and in the United States. Griffin-Bacal's first animations were animated commercials for Hasbro's G.I. Joe toy line. The success of the animated commercials led partners Tom Griffin and Joe Bacal to form the company. Due to their close working relationship with Hasbro, Sunbow came to be recognized as the toy giant's unofficial television arm.