&sq=Envato&lang=en&file=File:The_New_Day_(newspaper)_logo.png){kind=logo} | |
&sq=Envato&lang=en&file=File:The_New_Day_first.jpg) Front page of the first edition of The New Day | |
| Publisher | Trinity Mirror |
|---|---|
| Editor | Alison Phillips |
| Launched | 29 February 2016 |
| Language | English |
| Ceased publication | 6 May 2016 |
| Sister newspapers | Daily Mirror, Sunday Mirror, Sunday People |
| Website | The New Day |
The New Day was a British compact daily newspaper published by Trinity Mirror, launched on 29 February 2016. It was mainly aimed at a middle-aged female audience, and was politically neutral.[1] The editor, Alison Phillips, intended readers to get through the newspaper in under 30 minutes.
The first edition was distributed as two million free copies, and the target for regular circulation was 200,000. After a drop in purchases to just 30,000 copies per day, it was announced on 4 May in the same year that the last edition would be published two days later, just two months after its launch.[2]
- ^ Press Gazette (4 May 2016). "Trinity Mirror's The New Day to close on Friday after two months in print". Press Gazette. Archived from the original on 8 June 2016. Retrieved 10 July 2021.
- ^ Sweney, Mark (4 May 2016). "The New Day newspaper to shut just two months after launch". the Guardian. Retrieved 4 May 2016.