The Tote

The Tote
IndustryGambling
Founded1928
HeadquartersWigan, England
Key people
  • John Williamson
    (Chairman)
  • Alex Frost
    (Chief Executive Officer)
ProductsPool betting, sports betting, online casino
OwnerUK Tote Group
Websitewww.tote.co.uk

The Tote[1] is a British gambling company founded in 1928. It operates the world’s largest online pool betting website. Its product offering also includes sports betting and online casino. Business operations are led from its headquarters in Wigan.

The Tote was established and owned by the UK Government until July 2011 when it was sold to Betfred for £265m. It was sold to UK Tote Group - a consortium of over 150 individual investors involved in the sport as racehorse owners and breeders - in October 2019 for £115m.[2] The Tote has retail outlets on 58 of the UK's 59 racecourses, as well as an online division.

Under the ownership of the UK Tote Group, the Tote aims to develop a more competitive product to compete in the UK betting market.[3]

  1. ^ Ayto, John; Simpson, John (2010). Oxford Dictionary of Modern Slang (2nd ed.). Oxford University Press. ISBN 978-0199232055. Retrieved 31 December 2013.
  2. ^ "new-ownership-heralds-new-era-for-the-tote". UK Tote Group. Retrieved 19 October 2019.
  3. ^ "UK-Tote-aims-to-be-'more-competitive-than-ever'-through-Cheltenham".