"The Way That I Love You" | ||||
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Single by Ashanti | ||||
from the album The Declaration | ||||
Released | February 26, 2008 | |||
Genre | R&B | |||
Length | 4:30 | |||
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Ashanti singles chronology | ||||
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"The Way That I Love You" is a song recorded by American singer Ashanti from her fourth studio album, The Declaration (2008). It was released as the album's lead single on February 26, 2008, through Universal and The Inc. Ashanti wrote and produced the song with L.T. Hutton. Backed by piano, guitar, and horns, "The Way That I Love You" is a midtempo R&B ballad whose lyrics tell of betrayal.
Critical response was primarily positive; some reviewers said it was a highlight from The Declaration while others felt it was inferior to music released by Beyoncé and Mary J. Blige. Commercially, the song peaked at number 37 on the Billboard Hot 100 chart and appeared on the publication's Hot R&B/Hip-Hop Songs and Adult R&B Songs component charts. Ashanti performed "The Way That I Love You" at Sessions@AOL and on tour.
Kevin Bray directed the music video which tells the story of Ashanti and her boyfriend—he cheats on her, she discovers it, and she murders him. The story for the video was inspired by the true crime TV shows Snapped and Forensic Files. The video's emphasis on violence attracted critical attention. As part of the song's promotion, Ashanti launched a website that allowed users to create and send a personalized news report and death threat to a contact. The campaign was received negatively and incited a protest in Los Angeles. The website was ultimately taken down.