Threads (social network)

Threads
Logo used since 2023
Screenshot
The Threads account page for Wikipedia
Type of site
Social networking platform
Available in31[1] languages
List of languages
Area servedOver 100 countries
OwnerMeta Platforms
CEOMark Zuckerberg
URLthreads.net
RegistrationRequired to interact (reply, like) but otherwise optional on the web, required for mobile apps
LaunchedJuly 5, 2023; 16 months ago (2023-07-05)
Current statusActive
Native client(s) onAndroid, iOS, Web[2]

Threads is a social media, microblogging service operated by Meta Platforms. Threads requires an Instagram account to use the service and features integration between the two platforms. Upon its launch, Threads became the fastest-growing consumer software application in history, gaining over 100 million users in its first five days and surpassing the record previously set by ChatGPT.[3][4][5]

After Elon Musk's acquisition of Twitter in October 2022, Meta employees explored the concept of introducing text-based functionality to Instagram. This feature, known as Instagram Notes, was rolled out in December 2022.[6] The company subsequently began developing a separate app focused on text-based posts. Development on Threads—internally known as "Project 92"—commenced in January 2023, with the platform officially launching on July 5, 2023. Threads immediately became available in 100 countries, but until December 14, 2023[7] had delayed its launch in the European Union as it waited for regulatory clarity from the European Commission regarding the service's data collection policies.[8][9]

  1. ^ Noor, Saleha (July 6, 2023). "Instagram wants to take over a drama-laden Twitter with Threads". Wired. Archived from the original on July 9, 2023. Retrieved July 9, 2023.
  2. ^ Hines, Kristi (August 22, 2023). "Threads By Instagram Expands To Web Browsers This Week". Search Engine Journal. Archived from the original on September 20, 2023. Retrieved August 24, 2023.
  3. ^ Gomez, Dessi (July 8, 2023). "Meta's Threads Crosses 90 Million Signups in 4 Days". TheWrap. Archived from the original on July 9, 2023. Retrieved July 9, 2023.
  4. ^ Isaac, Mike (July 6, 2023). "Threads Becomes Most Rapidly Downloaded App, Raising Twitter's Ire". The New York Times. New York. Archived from the original on July 6, 2023. Retrieved July 6, 2023.
  5. ^ Ray, Siladitya (July 10, 2023). "Threads Now Fastest-Growing App In History—With 100 Million Users In Just Five Days". Forbes. Archived from the original on July 10, 2023. Retrieved July 10, 2023.
  6. ^ Perez, Sarah (December 13, 2022). "Instagram now supports text updates with launch of Notes, adds other new sharing features". TechCrunch. Archived from the original on July 5, 2023. Retrieved July 12, 2023.
  7. ^ "Threads: Meta's rival to Elon Musk's X launches in EU". BBC News. December 14, 2023. Archived from the original on December 19, 2023. Retrieved December 19, 2023.
  8. ^ Cite error: The named reference theguardian was invoked but never defined (see the help page).
  9. ^ Kelly, Samantha (July 6, 2023). "Meta officially launches Twitter rival Threads. 30 million have joined already". CNN Business. Archived from the original on July 9, 2023. Retrieved July 9, 2023.