Tribe (internet)

A social network diagram displaying tribes clustered by friendship ties among a set of Facebook users

An internet tribe or digital tribe[1] is a unofficial online community or organization of people who share a common interest, and who are usually loosely affiliated with each other through social media or other Internet routes. The term is related to "tribe", which traditionally refers to people closely associated in both geography and genealogy.[2] Nowadays, it is more like a virtual community or a personal network and it is often called global digital tribe. Most anthropologists agree[weasel words] that a tribe is a (small) society that practices its own customs and culture, and that these define the tribe. The tribes are divided into clans, with their own customs and cultural values that differentiate them from activities that occur in 'real life' contexts. People feel more inclined to share and defend their ideas on social networks than they would face to face.[citation needed]

  1. ^ "Digital Tribes - Creating Behaviour Change in Users - The UX Review". The UX Review. 2013-10-29. Retrieved 2015-11-01.
  2. ^ Gregory, Robert J. (2003). "Tribes and Tribal: Origin, Use, and Future of the Concept". Studies of Tribes and Tribals. 1: 1–5. doi:10.1080/0972639X.2003.11886479. S2CID 46994567.