TrueCar

"True.com" redirects here. For the former dating service, see True (dating service).
TrueCar, Inc.
Company typePublic
Nasdaq: TRUE
Russell 2000 Component
IndustryTechnology
FoundedFebruary 2005; 19 years ago (2005-02) (as Zag.com)
FoundersScott Painter, Tom Taira
HeadquartersSanta Monica, California, U.S.
Key people
ProductsPricing and information for new and used cars
RevenueDecrease US$ 161.5 million (2022)
Decrease US$ -65.9 million (2022)
Decrease US$ -60.1 million (2022)
Number of employees
Decrease 340 (2023)
Websitetruecar.com
Footnotes / references
[1]

TrueCar, Inc. is an automotive pricing and digital retailing website for new and used car buyers. The service allows users to see what others paid for any new or used vehicle in their local area and receive upfront prices from a network of over 15,000 TrueCar Certified Dealers. TrueCar is paid by dealerships so they can be introduced to and communicate with potential new and used car buyers. TrueCar supports over 1 million new and used car transactions between dealers and its users each year. The company is headquartered in Santa Monica, California,[2] with a sales office Austin, Texas.[3][4][5]

  1. ^ "US SEC: Form 10-K TrueCar, Inc". U.S. Securities and Exchange Commission. Retrieved February 17, 2018.
  2. ^ "Company Overview of TrueCar, Inc". Bloomberg Businessweek. 2012. Archived from the original on May 2, 2013. Retrieved 17 November 2012.
  3. ^ Dorin Levin (November 17, 2014). "TrueCar's stock revs up". Fortune. Retrieved November 25, 2014.
  4. ^ Katie Roof (May 16, 2014). "TrueCar Up 20% in IPO". FOXBusiness. Archived from the original on May 19, 2014. Retrieved May 23, 2014.
  5. ^ "1 Million Cars in 2018: A Closer Look - TrueCar Blog". 1 Million Cars in 2018: A Closer Look - TrueCar Blog. 2019-02-22. Retrieved 2020-05-30.