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Broadcast area | Louisville metropolitan area |
Frequency | 1570 kHz |
Programming | |
Format | Stunting (Christmas music) |
Ownership | |
Owner | New Albany Broadcasting Co., Inc. |
Operator | Pure Media Ministries, Inc. |
WLUE, WLRT | |
History | |
First air date | June 15, 1949 |
Former call signs |
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Call sign meaning | La Poderosa (previous branding) |
Technical information[1] | |
Licensing authority | FCC |
Facility ID | 14553 |
Class | B |
Power |
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Transmitter coordinates | 38°19′40.00″N 85°46′56.00″W / 38.3277778°N 85.7822222°W |
Translator(s) | 92.5 W223DK (Louisville, Kentucky) |
Links | |
Public license information |
WLRS (1570 kHz) is a commercial AM radio station stunting with a Christmas music radio format. Licensed to New Albany, Indiana, it serves the Louisville metropolitan area. It is owned by New Albany Broadcasting Co., Inc. and operated by Pure Media Ministries, Inc.
By day, WLRS is powered at 1,500 watts. Because it's on a clear channel frequency, it reduces power to 233 watts at night, to avoid interference with other stations on 1570 AM. WLRS uses a non-directional antenna, its transmitter is on Diamond Place at Potters Lane in Clarksville, Indiana.[2]