WLXR (FM)

WLXR
Broadcast areaLa Crosse, Wisconsin
Frequency96.1 MHz
BrandingMix 96.1
Programming
FormatHot adult contemporary
Affiliations
Ownership
OwnerMagnum Broadcasting, Inc
WTMB, WBOG, WKBH-FM, WQCC
History
First air date
March 11, 1992 (1992-03-11) (as WTRL-FM)
Former call signs
  • WTRL-FM (1990–1992)
  • WBOG (1992–1997)
  • WUSK (1997–2000)
  • WXYM (2000–2023)
  • WLXR-FM (2023)
Technical information[1]
Licensing authority
FCC
Facility ID39627
ClassC2
ERP44,000 watts
HAAT160 m (525 ft)
Transmitter coordinates
44°1′32.00″N 90°48′58.00″W / 44.0255556°N 90.8161111°W / 44.0255556; -90.8161111
Links
Public license information
WebcastListen Live
Website961radio.com

WLXR (96.1 FM, "Mix 96.1") is a radio station broadcasting a hot adult contemporary music radio format. Licensed to Tomah, Wisconsin, United States, the station serves the greater La Crosse area. The station is owned by Magnum Broadcasting[2] and features programming from AP Radio, Compass Media Networks and Premiere Networks.[3] The station no longer broadcast in HD radio.[4]

  1. ^ "Facility Technical Data for WLXR". Licensing and Management System. Federal Communications Commission.
  2. ^ "Magnum.media". Magnumbroadcasting.com. Retrieved 29 April 2016.
  3. ^ "WLXR Facility Record". United States Federal Communications Commission, audio division.
  4. ^ "HD Radio Station Guide". HD Radio. iBiquity.