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Broadcast area | Hartford metropolitan area |
Frequency | 840 kHz |
Branding | Viva Radio |
Programming | |
Format | Spanish contemporary hit radio–tropical–reggaeton |
Ownership | |
Owner | Trignition Media, LLC |
WCUM, WWCO | |
History | |
First air date | August 18, 1946 |
Former call signs | WKNB (1946–1962) |
Call sign meaning | "Rhyme" (branding as a beautiful music station)[1] |
Technical information[2] | |
Licensing authority | FCC |
Facility ID | 26314 |
Class | D |
Power |
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Transmitter coordinates | 41°41′10.36″N 72°43′45.34″W / 41.6862111°N 72.7292611°W |
Translator(s) | 107.3 W297BT (New Britain) |
Repeater(s) |
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Links | |
Public license information | |
Webcast | Listen live |
Website | www |
WRYM (840 AM; "Viva Radio") is a commercial radio station licensed to New Britain, Connecticut, and serving the Hartford metropolitan area. The station is owned by licensee Trignition Media, LLC. It simulcasts a Spanish-language contemporary hit radio format, including tropical music and reggaeton, with sister stations WWCO 1240 AM in Waterbury and WCUM 1450 AM in Bridgeport. WRYM's studios are located in Newington, Connecticut, in front of its radio towers on Willard Avenue at Robbins Avenue.
By day, WRYM is powered at 1,000 watts non-directional. Because 840 AM is a clear channel frequency reserved for Class A station WHAS in Louisville, Kentucky, WRYM must reduce power at night to 250 watts and use a directional antenna to avoid interference.[3] Programming is also heard on 99-watt FM translator W297BT at 107.3 MHz in New Britain.[4]