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Broadcast area | Richmond–Petersburg–Central Virginia |
Frequency | 103.7 MHz (HD Radio) |
Branding | 103.7 Your Variety |
Programming | |
Format | Hot adult contemporary |
Subchannels |
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Affiliations | Premiere Networks |
Ownership | |
Owner |
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W291CL, WKHK, WKLR, WJSR, W282CA | |
History | |
First air date | December 23, 1961 |
Former call signs |
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Call sign meaning | "River" (former branding) |
Technical information[2] | |
Licensing authority | FCC |
Facility ID | 37230 |
Class | B |
ERP | 20,000 watts |
HAAT | 256 meters (840 ft) |
Transmitter coordinates | 37°30′31.5″N 77°34′35.9″W / 37.508750°N 77.576639°W |
Translator(s) | |
Links | |
Public license information | |
Webcast | Listen live |
Website | www |
WURV (103.7 FM "103.7 Your Variety") is a commercial radio station licensed to Richmond, Virginia. The station is owned by SummitMedia, through licensee SM-WURV, LLC.[3] WURV broadcasts a hot adult contemporary music format to the Richmond/Petersburg/Central Virginia radio market.[4]
WURV's studios and offices are on Moorefield Park Drive in Richmond.[5] The transmitter is off Old Bon Air Road, also in Richmond. WURV broadcasts in the HD Radio (hybrid) format.[6] Its HD2 subchannel runs an all sports format, which is simulcast on translator station 106.1 W291CL as "Sports 106.1".[7] WURV's HD3 subchannel simulcasts Virginia Tech's public radio station 89.1 WVTF from Roanoke, Virginia. It feeds translator station 92.5 W223AZ, which is owned by Virginia Tech.[8]
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