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In the political field, a war of ideas is a confrontation among the ideologies that nations and political groups use to promote their domestic and foreign interests. In a war of ideas, the battle space is the public mind: the belief of the people who compose the population. This ideological conflict is about winning the hearts and minds of the people. Waging a war of ideas can involve think tanks, television programs, journalistic articles (newspaper, magazine, weblogs), government policies, and public diplomacy. In the monograph: 'Wars of Ideas and The War of Ideas' (2008), Antulio J. Echevarria defined the war of ideas as:
A clash of visions, concepts, and images, and — especially — the interpretation of them. They are, indeed, genuine wars, even though the physical violence might be minimal, because they serve a political, socio-cultural, or economic purpose, and they involve hostile intentions or hostile acts. ... Four general categories [include] ... (i) intellectual debates, (ii) ideological wars, (iii) wars over religious dogma, and (iv) advertising campaigns. All of [the categories] are essentially about power and influence, just as with wars over territory and material resources, and their stakes can run very high indeed.[1]