 | |
| Company type | Subsidiary |
|---|---|
| Industry | Internet technology (2006–2018) |
| Founded | October 2005 |
| Defunct | 2020 |
| Headquarters | New York City, U.S. |
| Products | Technology platforms for the media industry; formerly wiki hosting |
| Revenue | Venture capital funded |
| Owner | Function(X) |
Number of employees | 65 |
| Website | http://www.wetpaint.com (defunct as of mid-2020) |
Wetpaint was an Internet company and a wholly owned subsidiary of Function(X). Founded in 2005, Wetpaint both published the website Wetpaint Entertainment, focused on entertainment news, and developed a proprietary technology platform, the Social Distribution System, that was used to provide analytics for its own website as well as other online publishers. Wetpaint began as a wiki farm, hosting wikis using its own proprietary software, before moving into hosting of professional content in 2010.