Look up what goes up must come down in Wiktionary, the free dictionary.
What Goes Up is a 2009 American comedy-drama film starring Hilary Duff and Steve Coogan.
What Goes Up may also refer to:
- "What Goes Up" (short story), a 1956 science fiction short story by Arthur C. Clarke
- "What Goes Up..." (The Batman), a 2008 episode from the fifth season of the animated television series
- "What Goes Up..." (The Brady Bunch), a 1970 episode from the second season of the American sitcom
- "What Goes Up..." (Bugs), a 1996 episode from the second season of the British television drama