Look up what is it in Wiktionary, the free dictionary.
What is it? is a common interrogational phrase.
What is it or variation may also refer to:
- What is it reflex, the psychological reflex to a novel input, causing the phrase "What is it?"
- "What Is It", a 2007 song and 2008 single by Baby Bash off the 2007 album Cyclone
- What Is It?, a 2005 U.S. surrealist film
- What Is It? (album), a 2003 album by Naturally 7
- Zip the Pinhead (1857–1927), William Henry Johnson, a U.S. freakshow performer, also called "The What Is It?"