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The Willamette Valley Fruit Company (WVFC) is a packaged and bulk produce company based in the Willamette Valley of Oregon, United States. The company is owned by Inventure Foods and specializes in berries. WVFC packages an average of 11 million pounds of fruit each year during the summers, contracting with growers from farms near the production facility. In the off-season, the company does custom packaging of mushrooms just before the early strawberry season.